Saturday, 11 December 2010

Kerrang Magazine, Front Cover Analysis.

Kerrang Front Cover Analysis

Cost
The usual cost of Kerrang is around £3.20, which is slightly cheaper than other music magazines I have looked at, and therefore that on it's own may incline more people to buy it, just because they have to spend a little less money, but gain around the same amount of information. Considering that Kerrang also gives out posters in every edition the price is quite reasonable as you'd spend about the same amount on just one poster from stores.

Language
The language used on the front cover is also quite informal, but the front cover relies more on images than words to sell themselves, and the writing they do use is mainly just artists names that are featured in the magazine. Because there is not much writing on the front could appeal to teenagers, as they'd rather not buy something that was very 'wordy' and the informal language makes people feel like they can relate to the magazine, and consequently making them more prone to buying the magazine.

Font
There are three different fonts used on the front cover of Kerrang, but each font seems to have also been assigned to a colour as well. All the green text is in the same font, all the white text (including the title) is in the same font, as is the red text. I think that all the white text is written in the same colour font as the title to highlight the things that are always included on the magazine, for example, the advertisement of '5 Free Posters!' is in the same font as the title, and as the title is on every edition of Kerrang, it would indicate that there are also always free posters in Kerrang as well. This would make people more likely to but Kerrang because they would be willing to gain the free posters, and would probably therefore continue buying the magazine for the posters. The font in which 'Green Day' is written in draws attention to it, as the rest of the writing in that font is relatively small, and therefore this jumps out because you don't see the other font straight away. It promotes the fact that the main feature is the article about Green Day, as not only is it in a different colour but also in a different font. The font makes the article stand out and when on the shelves people would notice it quickly and fans of Green Day would be interested in the article.

On the front cover of Kerrang I like how the magazine has linked the colour palette to the main image, the band members of Green Day, and used this to it's full effect. On my front cover I would have to use colours that compliment my main image, and that also can be associated with my genre of music. The magazine's name is another aspect that I like, as it really stands out, not only because it is onomatopoeic. I think the title is another good way of advertising the genre of music featured in the magazine, and I would consider using this in my magazine.

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